Hotel Destinations North Asia & Greater China

Accelerating the pace of recovery

December 05, 2023

The North Asia and Greater China subregion was the last part of Asia Pacific to lift its travel and border restrictions, with Mainland China reopening to tourism in January 2023. The loosening of travel constraints created expectations of a significant increase in Chinese travellers, and leisure demand is expected to remain the key driver of recovery in the year ahead.

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