News release

JLL launches ZhenLiang - China's first SaaS platform for real estate asset valuation and management

Leading digital evaluation technology, creating an era of smart asset management

September 17, 2021

Shanghai, November 17, 2021  -- JLL (NYSE: JLL) has recently launched ZhenLiang - China's first SaaS (Software-as-a-Service) platform for smart real estate valuation and management. This one-stop solution is developed with JLL’s over 30 years of real estate valuation expertise and wide-ranging industry research.

Addressing the pain points in asset valuation

Traditionally, the real estate investment appraisal is based on time-consuming practices like data modelling and consolidation from numerous lease agreements and financial figures, and the current valuation process depends heavily on different statistical methods and data calculation approaches.

Now, with the launch of ZhenLiang, users are able to get automated, standardized modeling alignment as well as ready-to-use data from the system. These features will substantially reduce the time spent in manual calculations, thus lowering costs and increasing efficiencies. The cloud-based ZhenLiang brings a visualized approach, provides users with reliable and integrated data.

"China's real estate market is undergoing profound changes. It is essential for landlords and property operators to achieve rental and value growth through efficient, refined asset management tools powered by technology," said George Xiong, Executive Director of Valuation Advisory Service, JLL China.

Three core features of ZhenLiang:

- An efficient and convenient valuation tool
ZhenLiang features easy-to-use valuation modeling and professional valuation methods, such as Discounted Cash Flow (DCF) Model, Hypothetical Development Method, and Cost Method, to meet diverse property management needs.

- A comprehensive asset management platform
ZhenLiang is an integrated management system for the full life cycle of assets, providing comprehensive data support in lease management of asset portfolios and bringing efficiency to business operations and decision-making.

- A forward-looking real estate think-tank
With its ability to analyze in-depth industry trends based on detailed and multi-dimensional data, ZhenLiang provides asset owners and investors with reliable references to help them with their long-term strategic decision-making.

"Each day, asset managers need to process massive amounts of statistics, including financial data generated from daily operations and non-financial data such as locations, logistics, manpower, consumption scenarios, and so on. It’s critical to use aggregated data from a reliable source to maximize value and achieve efficient asset management. As a forerunner in the real estate asset management sector, ZhenLiang SaaS platform provides a new experience to asset appraisers and managers,” said Sylvia Lau, Head of Valuation Advisory Service, JLL Greater China.

In 2020, JLL appraised over 6,600 properties across China with an asset value of RMB 2.8 trillion, taking 39% of market share. For 16 consecutive years, JLL has been ranking the first among companies that provide valuation service for companies’ IPOs via Hong Kong Main Board.

“ZhenLiang development team, with its rich project experience of 30 years, owns a panoramic view and insights on the market and trends. We are committed to applying our technology and research output to help clients achieve smart asset valuation and management," said Mr. Xiong.

For more product information, please visit ZhengLiang_Website 

About JLL

JLL (NYSE: JLL) is a leading professional services firm that specializes in real estate and investment management. JLL shapes the future of real estate for a better world by using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people and our communities. JLL is a Fortune 500 company with annual revenue of $16.6 billion in 2020, operations in over 80 countries and a global workforce of more than 95,000 as of September 30, 2021. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit