Sustainable Hotels: setting the scene in Asia Pacific
Hotel owners and operators in the world are now adapting their business strategies to include ESG factors. Where does Asia Pacific stand in this race to sustainable hotels?
- Pierre Marechal
- Marina Bracciani
The pandemic has changed consumer expectations and has enhanced consciousness around the importance of Environmental, Social, Governance (ESG) values. Hotel owners and operators in the world are now adapting their business strategies to include ESG factors. While Europe is leading the way to implementing sustainability in hotel real estate, the United States are following right behind. Where does Asia Pacific stand in this race to sustainable hotels and how do owners and operators perceive this in the region?
To get a pulse on what’s happening in Asia Pacific, JLL has undertaken the JLL Hotel Sustainability Survey 2022 on hotel investors and hotel operators in Asia Pacific during the month of April 2022.
Download the report to find out why are we observing now a higher interest in sustainability in Asia Pacific hotels; how high a priority are ESG factors when it comes to investment decision making, and what are the real challenges faced in Asia Pacific that are holding hotel stakeholders to progress even faster in their sustainability journey?