During the first half of 2025, the Greater Jakarta’s landed housing market has shown resilience, with demand remaining healthy. Despite fewer new launches, the sector maintained consistent activity, with the cumulative sales rate remaining at 88%. This performance underscores the market's fundamental strength and buyer confidence in the residential sector.

Looking at buyer preferences and market trends, compact houses have gained popularity, appealing to practical buyers who seek efficient living spaces. Affordability remains a key factor driving purchasing decisions, with developers offering flexible payment options and designing homes that balance functionality with accessible pricing in this stable market segment.

^{Source: JLL Research Indonesia, 1H25}

Supply in the Greater Jakarta’s landed housing market continues to see strategic development activity. Developers launched a major 1,000-hectare township in Tangerang during the first half of 2025. Meanwhile, local developers are pursuing a joint venture for a 28-hectare residential project in Depok. Additionally, a foreign developer is entering into a joint venture with a local developer for a 50-hectare site in Tangerang. These developments reflect a strategic focus on transportation connectivity, with projects positioned near key infrastructure including highways, rail networks, and transit hubs—a critical factor for long-term value creation.

Developers have actively launched new townships around Greater Jakarta, even during and after the pandemic. New developments concentrate in three primary zones: Tangerang (western corridor), Bekasi (eastern corridor), and, to a lesser extent, Bogor (southern corridor). This distribution reflects developers' focus on areas with established infrastructure and transport connectivity while maintaining reasonable proximity to Jakarta's CBD.

Figure 3: Greater Jakarta Townships Average Capital Value vs Distance to Jakarta CBD