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Case Studies

The first and biggest international shopping mall in Guiyang – The Garland

​JLL was appointed as master planner of the whole project to provide sole leasing agency and management consultancy in 2011. The great innovation JLL made to this shopping mall is to change the traditional concept of one-stop consumption experience: and adapt to different consumer group demands such as students, couples and young families who search for tasteful retailers.

JLL introduced the first five-star IMAX 3D cinema – Stellar International Cineplex; the biggest discount-style KTV – Huan Chang and Ba Fei Sheng Yan – the first & biggest buffet restaurant in Guiyang, international fast-fashion brands, 24H F&B alongside the scenic lake, other big-name retailers for mid-high end groups making the Garland a new landmark for Guiyang. Furthermore, JLL successfully invites H&M, Bestseller and D-magazine to open stores in Garland, successfully incorporating international brands, trends and taste to the inland city of Guiyang.

Precise positioning and professional leasing services are the key factors of this great success: achieving 90% leasing rate of almost 200 shops in 12 months in part of our well-established long-term relationship with retailers around the globe.